The Trelleborg Group

Trelleborg is a world leader in engineered polymer solutions that seal, damp and protect critical applications in demanding environments. Our innovative engineered solutions accelerate performance for our customers in a sustainable way. 

The Group in brief

Some key facts concerning the Trelleborg Group around the world. 

Vision and strategy

What we strive for, what we stand for


Vision
To be the customers' first choice in our selected market segments, creating value through high-performance solutions. 

Strategy
To secure leading positions in selected segments. This means that we seek niches that – by virtue of our applications knowledge and range of advanced products and solutions – provide market leadership. 

Business concept

We seal, damp and protect critical applications in demanding environments. 

Core capabilities

Our core capabilities combine applied skills and customer focus to build value generation: 

Organization and group management

Organization and group management

Trelleborg consists of five Business Areas.

Core values

In a global Group such as Trelleborg, characterized by individual and cultural diversity, our system of shared values is particularly important. Our core values – customer focus, performance, innovation and responsibility – are long-term commitments, which, when coupled with the business concept, goals and strategies guide us in making decisions and conducting business. The values make Trelleborg unique compared with our competitors. We are proud to be different.

Core Values Trelleborg Group

Customer focus

Working in partnership, we aim to add value for our customers, as well as for Trelleborg.

Performance

We shall perform better than our competitors.

Innovation

We promote an innovative culture and attitude. Innovation is a key driver for our growth.

Responsibility

We all share responsibility for our company as a whole and for its results.

Download our Core Values

Core Values Booklet

 

Download (pdf)

Corporate Responsibility

Trelleborg’s Corporate Responsibility (CR) activities cover all aspects of sustainability from environment and health & safety issues to ethical relationships with stakeholders and society as a whole.

Brand

Trelleborg: a strong global brand

Trelleborg Brand


The Trelleborg brand has existed for more than 100 years and today Trelleborg is well-known in a range of different market segments. The brand summarizes our promise and offering – innovative and reliable solutions that seal, damp and protect in demanding environments.

Our promise, based on our vision, business concept and core values, is created and maintained by everything that we do, by each employee, every day.

In Trelleborg’s brand strategy, Trelleborg is the master brand for the entire Group, supplemented with subsidiaries’ brands, which are targeted to specific customer segments.

The aim of the strategy is also to strengthen the Trelleborg brand globally, to take advantage of synergies and to maximize the impact of our operations. In this manner, we drive long-term and profitable growth.

In the past year, the focus on the Trelleborg brand has been further strengthened through activities, such as rationalizing the brand portfolio and enhancing emphasis on harmonizing all global communication.

Trelleborg logo white backgroundTrelleborg logo black background


Our logotype
The letter T inside a triangle is a characteristic yet simple symbol of Trelleborg. It was presented for the first time in 1908 and was registered as a trademark in Sweden and the Nordic countries the following year. 

With time, many registrations in foreign countries were made. In 1924, the T symbol was modernized and has had the same look ever since. Only minor changes have been made over the years. In 1994, it was supplemented with three unfilled triangles that symbolise the expansion of the Group.

Our brand strategy 
The Trelleborg brand and our strategic and tactical daughter brands are all important assets. The Trelleborg brand represents the entire corporation and reflects our heritage, principles, values, culture, people and strategy. 

The most important brand in strategic terms is Trelleborg. At the same time, our brand strategy creates possibilities for daughter brands and gives them the freedom to develop.This is the reason for our choice of a mother and daughter brand strategy, established in the Trelleborg brand strategy, brand policy and trademark policy. Our overall objective is to maximize brand efficiency within the Trelleborg Group through synergies between corporate and daughter brands.