Trelleborg Group has upgraded its online presence over its more than 70 global websites. This monumental task has resulted in visual updates, but more importantly, it offers an improved and more responsive user experience and a platform that will allow further enhancements with even more interactive elements in the future.
Richard Andersson, Group Digital Manager, says: "To continue leveraging digital as a key service interface, the main reason for the website upgrade was to improve platform performance, making it easier for our customers to do business with us."
Marcus Åkerman, Group Web Manager, says: “The upgraded websites are based on feedback from users, both external and internal. With more customers now relying on digital resources to make their purchasing and partnership choices, more than ever our websites are our main means of communication, especially in the initial stages of projects.
“Each of our websites focuses on the needs of the industries and applications supplied. They are not only a shop front for our solutions, but also for added value assets that support customers in innovative product development. These include online tools, technical and whitepapers, podcasts and webinars; anything that can make an engineer’s or specifier’s life easier.”
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